The Cost of Poor Workforce Communication

The potent combination of a world-wide pandemic and the loss of a traditional workplace setting has understandably left employees feeling isolated, exacerbating the existing disconnect between employees and employers. Alongside rising unemployment rates and economic instability, lackluster communication from employers fuels the chaos and traditionally results in elevated levels of employee disengagement.

A recent Gallup study revealed that a record-high 25% of employed adults in the United States are fearful of being laid off in the next year. This fear can understandably cause employees to become panicked, isolated, and distracted at work. Disengaged employees traditionally result in higher levels of turnover rates, absenteeism and lower productivity.

Historically, organizations with disengaged employees also experience lower levels of profitability. A study conducted by The Grossman Group revealed that on average, employee misunderstanding costs a 100,000-employee company $62.4 million each year. The study defined employee misunderstanding as “actions or errors from employees who have misunderstood, misinterpreted, or were misinformed about company policies, business processes, and job functions.”

Organizations can work to prevent employee disengagement through proactive, consistent two-way communication with their workforce. Two-way communication tools like Selerix Engage allow organizations to collect employee feedback and gain real-time insights to engage their workforce. Organizations can create an action plan that addresses workforce concerns and suits the communication needs of their employees.

The cost of poor workforce communication affects more than just the employee -- it affects an organization’s bottom line. Click here for more information on how Selerix Engage can tackle the communication challenges your organization is facing.


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